Radio Rivadavia

Radio Rivadavia is a legendary Argentine radio station based in Buenos Aires, broadcasting on 630 AM. Its target audience is adult listeners aged 25 to 65. These are educated city dwellers, ranging from politicians and businesspeople to ordinary citizens.
The program focuses on morning and daytime shows with an emphasis on current events, with weekend programs for sports and culture. There are social discussions, health segments, and enhanced sports coverage (soccer, racing via ESPN).